What did Redgum do?
Designed and built a solution for all their staff to see the upcoming news worthy events and incidents.
Planners could then decide on which events to cover and assign an appropriate team (journalists, video and camera) to cover the events.
AAP could take control of their scheduling and resource allocation ensuring they had 90% planned forward and allowing them the ability to make last minute changes for breaking news.
What does it mean for our Client?
What does it mean for their Customers?
The whole team would know their upcoming schedules, on their phones they could get updates and schedule changes. This meant they did not have to come into the office to get their assignments, they could react live to changing information and submit their work directly