Most technology projects deliver efficiency. The ones that change the trajectory of a business deliver capability.
Building Capability is a practical guide for business leaders who want to build something that lasts: not just a system that works, but an organisation that compounds in value over time.
What this book is about
You’ve probably seen it. A technology project gets funded, built and deployed. The team celebrates. And then, twelve months later, half the business is still working the old way.
The problem is almost never the technology. It’s the approach. Most organisations treat capability building as a project, something with a start date, an end date, and a budget to exhaust. The organisations that build something genuinely lasting treat it as an investment. They think in years, not releases. They build layer by layer. And they end up in a different category from their competitors: not slightly better, but genuinely harder to compete with. This book is about how to do that.
Who it’s for
- Business owners and leaders investing in technology who want to build something that compounds, not just something that works.
- Leaders who’ve been through a technology project that didn’t deliver what it promised, and want to understand why.
- Organisations at the start of a capability journey who want a framework before they commit.
What you’ll take away
A clear picture of the IP already inside your organisation; a structured process for choosing the right first phase, proving its value and building from there; the people and leadership frameworks that separate builds that succeed from those that stall; and a long-game mindset with tools that keep the build compounding.
Try the tools free online
Every chapter comes with a practical tool. Eight of them run online in a free Redgum account: work out which system to build first, whether your people are ready, what the problem costs today, and how to lead it. Your answers are kept together, so each tool adds to a fuller picture. The other four, starting with the Business Landscape Map, are worked through with us in a session.
Try the tools free → See all twelve tools
About Robin
Robin is the founder of Redgum, which has been building capability for organisations across 40+ industries for over 30 years. He wrote this book because the principles that make a capability build succeed are not technical, and most books about technology don’t say that.
More about Robin → · See our work →
The book is coming
Building Capability launches soon, in print, digital and audio. Pre-order before launch day and pay 30% less — or claim one of the first hundred copies, signed and sent by Robin himself. Get the launch details → · Preview a chapter →